Zaxby's, an Oconee-based fast food chain which specializes in chicken, was recently ranked fifth in national sales by market research firm Technomic in the "2012 Top 150 Fast-Casual Chain Restaurant Report," according to a St. John & Partners press release.
The regional company, which operates more than 545 locations largely in the Southeast, was first opened in 1990 by CEO Zach McLeroy and Tony Townley. It offers dishes such as chicken fingers and buffalo wings.
Zaxby's sales passed $840 million in 2011, placing it near other national sales leaders such as Panera Bread and Chipotle Mexican Grill. The report tracked sales of more than 400 fast food chains, and focuses on brands that offer "fast service, friendly employees and flexible offerings," according to the release.
McLeroy stated in the press release that the company's growth stemmed from its commitment to providing customers "the best experience."
"Our team members' and licensees' commitment to Zaxby's results in this success and brings our unique menu offerings to more people every day," McLeroy said in the release.
The company was also recognized for its customer satisfaction and as a segment leader in chicken sales. Zaxby's ranked seven in the Quick-Track study "Top 10 Excellent Large Fast-Food Chains with 500 or More U.S. Units," which was conducted by Sandelman & Associates in 2011.