Should Sugar Hill, or Any City, Take $3.75M to Change Its Name to SugarDaddie.com?
If you were a taxpayer of a city is that an offer you would like your city officials to consider?
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So far, four cities, including Sugar Hill, Ga., have been offered up to $3.75 million to change its name to SugarDaddie.com for 10 years. Quirky? Maybe, but what could a city do with a $3.75 million revenue boost? Quite a lot, no doubt.
Buford Patch reports that Darren Shuster, SugarDaddie.com spokesman and founder of Pop Culture PR, said Sugar Hill is the fourth city the company has approached with the unique offer.
"We've received one counteroffer, one 'Get out of town,' one 'Interesting, we don't have a counteroffer, but we'll allow you to speak at the city hall meeting and plead your case' and now this is the fourth city," Shuster said.
According to Buford Patch, Sugar Hill Mayor Gary Pirkle has countered with a $2 million alternative, to name Sugar Daddy the city's candy bar for the next 10 years.
The original offer to Sugar Hill, made March 17, would give the city $3.75 million in return for meeting some pretty stringent conditions for the 10-year name change, including updating all relevant documentation and logos, changing the name of the golf course and even the city park currently named after the mayor.
If you were a resident of a city approached with an offer like this would you consider it a publicity stunt not worth considering? Or as a taxpayer would you expect your city officials to give serious consideration to the financial benefits?
R++ - One of the famous "Dacula Crew"
9:46 pm on Wednesday, March 20, 2013
Sure Why not if the funds are put in an escrow account prior to the vote?
It also doesn't stipulate a time-frame...
Lisa C
7:33 am on Thursday, March 21, 2013
Actually, it does say 10 years. One year, I could consider. It would feel like a stunt. But 10? Feels like a lifestyle. I wouldn't want this.
M.K. Osborne
10:24 pm on Wednesday, March 20, 2013
We have plenty of parks and libraries that could use an offset of cash for a block of time corporate sponsorship naming rights . (IE .. Coolray field , ) For example : Corporate name park @ Tribble-Mill .
MD
9:04 am on Thursday, March 21, 2013
Absolutely, positively not. Our culture -- including the names of our cities, towns, parks, etc. -- have great significance and historic value. To sell out our culture is in effect selling out ourselves.
R.Z.Iturrian
10:49 am on Thursday, March 21, 2013
MD I agree! Wouldn't want my town to be identified with that culture. It would make the town no better than a harlot selling out for money. . ,
M.K. Osborne
6:59 pm on Thursday, March 21, 2013
I agree on honoring and preserving our history and heritage as much as anybody. but if i had to choose this avenue of revenue to keep those things we admire and enjoy viable i would do it in good taste with respect to the history of Gwinnett County.
TheSkalawag
10:10 am on Sunday, March 24, 2013
I would ask Mayor Pirkle: If Sugar Daddy is offering $3.75 million to do the change why would he offer to do it for $1.75 million dollars less or am I reading that wrong? What do ALL the changes involve? Who pays to make all the changes back and how much does that cost? Why would the residents want to do this?